Zaneta Wood, Ed.S. has over 15 years of experience in research and technical writing bringing a keen understanding of data analysis and information synthesis to reach a wide variety of audiences. She studied adult education and instructional technology at Appalachian State University as well as technical and professional communication at East Carolina University. Zaneta has prepared technical p...

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Joel Ohman is the CEO of a private equity backed digital media company. He is a CERTIFIED FINANCIAL PLANNER™, author, angel investor, and serial entrepreneur who loves creating new things, whether books or businesses. He has also previously served as the founder and resident CFP® of a national insurance agency, Real Time Health Quotes. He has an MBA from the University of South Florida. Jo...

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Reviewed by Joel Ohman
Founder & CFP®

UPDATED: Jun 19, 2020

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Here's what you need to know...

  • State Farm and Allstate are the two leading insurance companies in the U.S.
  • State Farm boasts better ratings with J.D. Power
  • Both companies offer quotes online


Are you trying to decide between Allstate and State Farm insurance companies? State Farm and Allstate are the two biggest and most popular automobile insurance providers in the United States. State Farm is the largest and Allstate is right behind in second place.

One of the best ways to get a clear idea concerning the advantages of Allstate and State Farm is by learning some facts and vital information about each company.

Read through this State Farm/Allstate comparison and then be sure to enter your zip code for free quotes from many different car insurance companies!

Table of Contents

Who is Allstate?

allstate insurance discounts

In 1931, Allstate started as a new division of Sears, Roebuck and Company. Allstate separated 50 years later in 1993 to become its own company.

In 2004, their corporate spokesperson, Dennis Haysbert, began using Allstate’s famous slogan “Are you in good hands?”

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How Financially Strong is Allstate?

As of 2009, Allstate earned $32,013 million in revenue. It is the biggest public corporation that offers personal lines of insurance.

Allstate has a total of $133 billion in financial assets.

It has 70,000 employed professionals and 14,000 agencies to serve its current 17 million policyholders.

What Types Of Products Does Allstate Sell?

Allstate offers 13 different types of insurance including life, auto, property and commercial. They also provide these products:

  • Health insurance
  • Supplemental accident insurance
  • Retirement planning
  • Annuities
  • Banking

Allstate’s Customer Service

Allstate and other leading insurance companies were evaluated by J.D. Power & Associates in a National Homeowners Insurance Study. Their ranking used a range from 1–meaning less than the rest of the companies–to 5 being among the best.

Allstate ranked average in every category as shown here:

  • Pricing – 3
  • Policies offered – 3
  • Insured contact – 3
  • Payment and billing – 3
  • Customer experience in general – 3

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Free Car Insurance Comparison

Enter your ZIP code below to view companies that have cheap car insurance rates.

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Who Is State Farm?

State Farm has been the largest insurer of auto insurance since 1942 in the United States. George J. Mecherle started State Farm in 1922 to sell auto insurance to farmers.

State Farm became well known for its slogan “Like a good neighbor, State Farm is there,” which was written in 1971 by songwriter Barry Manilow.

Is State Farm Financially Sound?

Fortune 500 ranked State Farm as 31 of the 500 fastest-growing companies based on the amount of revenue earned by the company. It has 67,029 employees, 17,627 professional agents, and 16,000 agencies across the US and Canada.

State Farm Product Lines

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State Farm offers 100 products in insurance, finance, and banking within U.S. and Canada. Its 2008 records show that it had 78.8 million policies through these areas of business:

  • Health insurance – 1.2 million
  • Automobile insurance – 42.4 million
  • Life insurance – 7.8 million
  • Fire, Property and Casualty – 27.4 million
  • Mutual Fund accounts – 424.914 (2009)
  • State Farm Bank accounts – 2 million
  • Market value of mutual funds – retail and managed assets – $3.7 billion

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How Satisfied Are State Farm Customers?

The J.D. Power & Associates 2009 survey also evaluated State Farm using the same 1 to 5 rating system. Here are State Farm’s results:

  • Pricing – 4
  • Policies offered – 4
  • Insured contact – 5
  • Payment and billing – 4
  • Customer experience in general – 4

Should You Choose State Farm or Allstate?

Both State Farm and Allstate are top notch auto insurance companies, but be sure that you compare quotes from many companies to find the best rate. Enter your zip code to start now!