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GEICO vs Nationwide

Almost every vehicle owner in the United States needs to purchase auto insurance. That is because each state has mandatory car insurance laws. However, consumers have a lot of choice about which insurer they can choose.

If you are in the market for new auto insurance, you may have noticed advertisements for GEICO and Nationwide. These are both popular insurers, so it might be a good idea to see how other customers have rated their experiences with each of these companies.

geico vs nationwide

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How are Nationwide and GEICO Different?

Both of these major insurers have been doing business for a long time. Nationwide Mutual Insurance Company was founded in 1926. GEICO was founded only a few years later, in 1936, but it was originally established to provide insurance to federal government employees.

GEICO actually stands for The Government Employees Insurance Company, but GEICO started selling to the general public in 1974.

Nationwide still pushes their network of local agents extensively. GEICO tends to rely upon direct selling through the phone or Internet, though consumers can find local agents in some areas.

The ability to access local agents might be one reason that some consumers are happier with their overall purchase experience.

Some folks are still more comfortable using an agent than ordering insurance over the phone or the Internet.

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How do GEICO and Nationwide Compare?

If you ever watch TV, you have probably heard that Nationwide is on your side. You may have also seen the cute little gecko that serves as a mascot for GEICO.

Of course, you cannot figure out which insurer will be better for you by comparing an advertising jingle with a company mascot.

You might begin by comparing the financial strength of these two large insurers. A.M. Best is a company that measures the financial strength of insurance companies. Consider their rankings to help you see which company is considered stronger.

  • am best ratings for geico and nationwideGEICO credit rating: AAA
  • Nationwide credit rating: AA-
  • GEICO financial strength: A++
  • Nationwide financial strength: A+

Both companies actually measure up very well. GEICO does a little better, but they beat out most American insurers when it comes to financial strength. Now that you know that either company is likely to have the financial reserves to serve their customers, you might turn to other measures.

J.D. Powers is a large marketing research firm, and they conducted a customer satisfaction survey in 2012. This survey asked over 16,000 insurance customers questions about their experiences with different insurers.

J.D. Powers actually summarized the responses to multiple questions to find out how these consumers felt about their experiences when they shopped for a new policy.

Surveyed consumers only gave GEICO an average of 2 out of 5 stars when it came to their experience purchasing a policy. They gave Nationwide 3 out of 5 stars, meaning Nationwide ranked 5th and GEICO ranked 11th.

jd powers ratings of geico and nationwide

Nationwide also did a bit better when customers had to make a property damage claim. Nationwide earned 4 out of 5 stars, while GEICO earned 3 out of 5 stars.

These averages might not predict your own experiences with either company. Lots of factors can effect your own experience. Some of these might be your local company representative, the type of vehicle you need to cover, the sort of damage you have, and much more.

Comparing Nationwide vs GEICO Insurance By Price

naitonwide vs geicoLots of vehicle owners shop for their policies based upon the premium. It is not possible to say which insurer will be cheaper for you without getting a personalized quote.

So many different factors go into rate calculations. These include your driving history, age, and the type of car you need to insure.

It is fairly easy to get competitive price quotes for major car insurance companies. You should absolutely shop around to see which insurer can give you the right coverage at a fair price.

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